Google Economy: How Google Makes $100 Million A Day [Infographic]
There’s no doubt that
Google is one of the world’s
most successful companies, and it has been for several years. Their many free
services are fueled by revenue acquired from ads of different sorts. Their
entire business concept revolves around ads, and they are one of the few
companies in the world that has actually been able to continuously make it
work. Getting an ad based service to work takes a lot of dedication, a lot of
work and a whole lot of ingenuity. All of it stems from an extensive trial and
error process. It’s a process that Google knows very well since we have seen
plenty of their services come and go throughout the years. But just how is it
that the Google economy is booming so much, and just how does Google rake in
$100 million a day?
The fact of the
matter is that Google is the main place people go to first if they are ever
thinking about doing online advertising. It might not be their resulting
choice, but it’s almost always the first place they start looking. That is all
thanks to their search engine of course. Google is the number one site in the
world when it comes to traffic, so it’s a sure bet that ads are the right way
for the Google economy to keep booming for a long time to come.
If we were to take a
closer look at the Google economy and dig deeper into the bars and trend lines
for a minute, we will get a better understanding about where Google is making
all their money. The Google economy gets a $100 million fueled into it each and
every day through search related ads, as earlier mentioned. It’s an amount that
is impressive to say the least.
In an infographic
presented by WordStream (design by
NowSourcing),
we dissect the daily 29.8 billion ad impressions into search related
categories where companies are spending their money in order to get their
message, product or service noticed. It is broken down into 10 different
categories with a whole lot of metrics presented. With a quick look at this
infographic called How Does Google Make
Over $100 Million A Day With Search Advertising?, we see that not
surprisingly the highest conversion rate at the moment lies in Internet &
telecom while the highest click through rate (also not surprising) is in
shopping.
With billions of
searches each day, it’s not hard to see why the Google economy is booming with
an estimated $100 million in revenue being pushed into the company each day.
This infographic is pure statistical education when it comes to Google and
their way of making money off advertising. It is also a great way to get
insight into where all the money is coming from, and some insight into some
rather good statistics for advertisers in general.
The Google economy
makes it look so easy to make money through advertising, but that couldn’t be
farther from the truth. We have to remember that Google is the most visited
website on the Internet, and this could very well be the ceiling for how much
money a company is able to pull in through advertising. There are of course
different angles to make money through advertising, but Google has perfected
their trade through many years of trial and error as well as research and
development. The Google economy will most certainly keep booming for a long
time ahead until someone comes up with a better way to acquire money from
advertisers.
WordStream’s Google
Economy Review Infographic
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